Zeynep Gürhan-Canli: search on Z-Library

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1

How does self-concept clarity influence happiness in social settings? The role of strangers versus friends

Merdin-Uygur, Ezgi, Sarial-Abi, Gulen, Gurhan-Canli, Zeynep, Hesapci, Ozlem

Journal:

Self and Identity

Year:

2018

Language:

english

File:

PDF, 1.84 MB

english, 2018

2

The Effects of Extensions on Brand Name Dilution and Enhancement

Gurhan-Canli, Zeynep, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

1998

Language:

english

File:

PDF, 2.26 MB

english, 1998

3

The Effect of Corporate Social Responsibility (CSR) Activities on Companies With Bad Reputations

Yeosun Yoon, Zeynep Gürhan-Canli, Norbert Schwarz

Journal:

Journal of Consumer Psychology

Year:

2006

Language:

english

File:

PDF, 1.69 MB

english, 2006

4

Consumers and Brands across the Globe: Research Synthesis and New Directions

Gürhan-Canli, Zeynep, Sarıal-Abi, Gülen, Hayran, Ceren

Journal:

Journal of International Marketing

Year:

2017

Language:

english

File:

PDF, 710 KB

english, 2017

5

Knowledge creation in consumer research: Multiple routes, multiple criteria

Lynch, John G., Alba, Joseph W., Krishna, Aradhna, Morwitz, Vicki G., Gürhan-Canli, Zeynep

Journal:

Journal of Consumer Psychology

Year:

2012

Language:

english

File:

PDF, 1.29 MB

english, 2012

6

The Influence of Mating Mind-Sets on Brand Extension Evaluation

Monga, Alokparna Basu, Gürhan-Canli, Zeynep

Journal:

Journal of Marketing Research

Year:

2012

Language:

english

File:

PDF, 159 KB

english, 2012

7

When Corporate Image Affects Product Evaluations: The Moderating Role of Perceived Risk

Gürhan-Canli, Zeynep, Batra, Rajeev

Journal:

Journal of Marketing Research

Year:

2004

Language:

english

File:

PDF, 79 KB

english, 2004

8

Smiling Signals Intrinsic Motivation

Cheng, Yimin, Mukhopadhyay, Anirban, Williams, Patti, Gürhan-Canli, Zeynep, Fischer, Eileen, Campbell, Margaret C

Journal:

Journal of Consumer Research

Year:

2019

Language:

english

File:

PDF, 1004 KB

english, 2019

9

Cultural Variations in Country of Origin Effects

Gürhan-Canli, Zeynep, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 77 KB

english, 2000

10

Cultural Variations in Country of Origin Effects

Zeynep Gürhan-Canli and Durairaj Maheswaran

Journal:

Journal of Marketing Research

Year:

2000

Language:

english

File:

PDF, 1.99 MB

english, 2000

11

When Corporate Image Affects Product Evaluations: The Moderating Role of Perceived Risk

Zeynep Gürhan-Canli and Rajeev Batra

Journal:

Journal of Marketing Research

Year:

2004

Language:

english

File:

PDF, 1.57 MB

english, 2004

12

Drawing inferences about others on the basis of corporate associations

Yeosun Yoon, Zeynep Gürhan-Canli, Beyza Bozok

Journal:

Journal of the Academy of Marketing Science

Year:

2006

Language:

english

File:

PDF, 678 KB

english, 2006

13

Base-Rate Information in Consumer Attributions of Product-Harm Crises

Lei, Jing, Dawar, Niraj, Gürhan-Canli, Zeynep

Journal:

Journal of Marketing Research

Year:

2012

Language:

english

File:

PDF, 143 KB

english, 2012

14

The Effects of Extensions on Brand Name Dilution and Enhancement

Gürhan-Canli, Zeynep, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

1998

File:

PDF, 1.39 MB

1998

15

Base-Rate Information in Consumer Attributions of Product-Harm Crises

Lei, Jing, Dawar, Niraj, Gürhan-Canli, Zeynep

Journal:

Journal of Marketing Research

Year:

2012

File:

PDF, 143 KB

2012

16

A Construal Level Account of the Impact of Religion and God on Prosociality

Karataş, Mustafa, Gürhan-Canli, Zeynep

Journal:

Personality and Social Psychology Bulletin

Year:

2020

File:

PDF, 316 KB

2020

17

Effect of Regulatory Focus on Selective Information Processing

Yoon, Yeosun, Sarial-Abi, Gülen, Gürhan-Canli, Zeynep

Journal:

Journal of Consumer Research

Year:

2012

Language:

english

File:

PDF, 479 KB

english, 2012

18

The Effects of Extensions on Brand Name Dilution and Enhancement

Gürhan-Canli, Zeynep, Maheswaran, Durairaj

Journal:

Journal of Marketing Research

Year:

1998

Language:

english

File:

PDF, 1.39 MB

english, 1998

19

The effect of self-concept clarity on discretionary spending tendency

Sarial-Abi, Gülen, Gürhan-Canli, Zeynep, Kumkale, Tarcan, Yoon, Yeosun

Journal:

International Journal of Research in Marketing

Year:

2015

Language:

english

File:

PDF, 509 KB

english, 2015

20

Customer-based brand equity in a technologically fast-paced, connected, and constrained environment

Gürhan-Canli, Zeynep, Hayran, Ceren, Sarial-Abi, Gülen

Journal:

Year:

2016

Language:

english

File:

PDF, 411 KB

english, 2016

21

Smiling Signals Intrinsic Motivation

Cheng, Yimin, Mukhopadhyay, Anirban, Williams, Patti, Gürhan-Canli, Zeynep, Fischer, Eileen, Campbell, Margaret C

Journal:

Journal of Consumer Research

Year:

2019

File:

PDF, 1004 KB

2019

22

Whether One Looks for Means to Overcome Regulatory Restrictions or Show Source Negativity Depends on the Type of Regulatory Restrictions

Sarial-Abi, Gülen, Gürhan-Canli, Zeynep

Journal:

Journal of the Association for Consumer Research

Year:

2016

Language:

english

File:

PDF, 1.82 MB

english, 2016

23

When Consumers Prefer Bundles with Non-Complementary Items to Bundles with Complementary Items: The Role of Mindset Abstraction

Karataş, Mustafa, Gürhan-Canli, Zeynep

Journal:

Journal of Consumer Psychology

Year:

2019

Language:

english

File:

PDF, 519 KB

english, 2019

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